Here are resources I use and recommend:
ClickFunnels – This does everything! If you wanted to, you could JUST use ClickFunnels in your business and not have to worry about all the other tools.
Thrive Themes – If you want to use WordPress instead of ClickFunnels then you’ll want to use Thrive Themes!
LeadPages – Used to be the gold standard before ClickFunnels came around, but they are still solid if for some reason you don’t want to use ClickFunnels.
Siteground – Solid & Cheap! You don’t need hosting if you’re using ClickFunnels, but if you want to use WordPress or use hosting for something else then SiteGround is good.
ActiveCampign – The best of the best, my primary autoresponder!
Aweber – Has been around for years and continues to be solid and easy to use. It’s just not as possible as ActiveCampaign.
MailX – If you want to host your email list yourself (and send using a free SMTP service) then you can buy MailX for a one-time fee. It’s been working great as a backup for us!
TESTING & TRACKING:
ClickMagick – I use this to test and track everything.